How LocalCases Works
You want more local cases. Every firm that comes to us starts there, and it is exactly what this system is built to produce. Here is the journey. First we find out whether AI even knows your firm exists. Then whether it mentions you when injury victims in your area ask who to call. If it does not, we go to work: we make AI know you, then mention you. And we keep working with you, turning your expertise into the content and signals that the public, Google, and AI engines trust, until your firm is known, mentioned, and competing at the top of the recommendations in your local market. Known. Mentioned. Recommended. The six steps below are how we walk you there.
Claim Your ZIP Codes
You pick the territory. We run a conflict check to confirm no other firm holds those ZIPs, and then they lock to your firm. From that moment forward we cannot take on your competitors inside your territory. Start with your core ZIPs and add more as you grow.
We Build Your Machine-Readable Foundation
AI engines do not read websites the way people do. They read structured data. During setup we install the full technical layer on your site:
- Schema markup (JSON-LD) on every page
- An AI summary endpoint, which is a machine-readable profile of your firm
- llms.txt, the robots.txt for AI engines
- Optimized Open Graph and meta tags
- Robots.txt and XML sitemap with clean crawl rules and accurate URL discovery
- A Learning Center architecture with smart internal linking and breadcrumbs
In plain English: your website starts speaking the native language of ChatGPT, Perplexity, and Google AI Overviews.
We Interview You
Your expertise is the product, and we do not waste the hour. Before we ever hit record, our interviewers build your question set from what injury victims actually ask: Reddit threads, social comments, Google Trends and Autocomplete, and real pre-sign questions gathered from intake firms across the country. Then we record. How you evaluate a case. What victims get wrong about insurance adjusters. What a fair settlement actually looks like. You talk for about an hour, and that hour becomes the source material for everything we publish. Bi-weekly strategy sessions keep the content aimed at the cases you actually want.
We Publish Your Authority
Every month, from your words:
- 8 long-form authority articles answering the exact questions injury victims ask
- 1 media-ready press release
- 2 local pages targeting your claimed ZIPs and surrounding areas
At the same time we push your firm's verified data to the business directories and data aggregators AI systems cross-check, and we make sure your Google properties are owned and dialed in: Business Profile, Search Console, Analytics, and reviews. By the end of year one, that is 96 authority articles, 12 press releases, and 24 local pages, all published under your name, all yours to keep.
Known. Mentioned. Recommended.
- Known: The systems can find, read, and verify your firm. The foundation is complete.
- Mentioned: Your firm starts appearing in AI answers and search results for injury questions in your territory.
- Recommended: When someone asks who they should call, your firm appears among the names AI presents and recommends in your local market.
We track the climb with your AI Authority Score, plus rankings, Google Business Profile activity, and real visitor behavior on your site through heatmaps and session recordings. You see it in plain numbers at every strategy session. Your scans run on AuthorityTracker, the AI visibility platform our team built and operates.
Leads Come Straight to You
There is no portal to log into, no lead you are racing three other firms to call first, and no per-lead invoice at the end of the month. Injury victims find your firm, read your answers, and contact your intake directly, by phone or by form, in real time. The lead is exclusive because the position is exclusive.
What We Need From You
About one hour a month for your interview, quick approvals on content, and access to your website and Google accounts during setup. We handle everything else. If you can talk about your cases, you can run this system. The firms that climb fastest also show up for it: interviews on schedule, reviews asked for, approvals on time.
What to Expect, Straight Up
Known and Mentioned are engineering: we put your firm in the data AI engines verify, and when someone asks those engines about your firm by name, they answer. That part we control, and it lands in the early weeks. Recommended is earned: it compounds from content, trust signals, and time on the ground, and it gets harder for competitors to take the longer you hold it. We track the whole climb with your AI Authority Score, in numbers, at every session. This is not a lead faucet you rent by the month. It is a market position you own, and it appreciates.